Surveying software with geocoding abilities

Surveying software with geocoding abilities

My company is a market research firm looking for an integrated surveying software that has the potential to geocode on-the-fly via tablet device.

-Ability to collect rider questionnaire-type surveys on several bus routes
-Also a map feature that allows us to record several origin and destination points for each survey
-The map feature must be searchable (i.e. by intersections, addresses, or major place names)
-Ability to turn on/off layers in the map (bus routes for reference)
-Ability to work offline (optional, but preferred)

Practical Aspects of GPS Surveying

Global Positioning System surveying for field applications: Signals. Coordinate systems. Datums. Cartographic projections. Satellite orbits. Choosing hardware. Strategies for data collection and analysis. Assessing uncertainty. Geocoding satellite images. Integrating data with Geographic Information Systems. Emerging technologies.

4.2. Checklist

The following checklist is for Penn State students who are registered for classes in which this text, and associated quizzes and projects in the ANGEL course management system, have been assigned. You may find it useful to print this page out first so that you can follow along with the directions.

  • Explore availability of TIGER/Line Shapefile geographies and features
  • Download and view a TIGER/Line Shapefile
  • Geocode your address using a TIGER/Line Shapefile
  • Compare the geocoding performance of online routing services
  • Explore resources about the Traveling Salesman Problem

Geographic Information System Software Features

GIS Software Case Study

Maptitude is one of the most popular GIS software packages, and has extensive functionality. A list of typical GIS capabilities is presented below, and these are available in Maptitude:

Maps and Layers

  • The Create-a-Map Wizard allows users to easily create presentation-ready maps using their own data or the default maps
  • The Display Manager allows a map to be customized on-the-fly
  • User-defined preferences for map units, left/right side-of-road routing, file permissions, geocoding parameters, and many other settings
  • Toolbox and mouse-based map navigation is supported and includes panning, zooming, and magnifying
  • Map bookmark management allows the retrieval of custom map views
  • Multi-layer map feature query tools allow direct interrogation of spatial locations
  • A map librarian/manager allows the organization of various saved maps and comes with a library of pre-styled demographic maps
  • Geographic database layering controls allow customization of layer visibility and drawing order
  • Multiple maps can be open simultaneously, and can be duplicated, combined, synchronized, tiled, cascaded, and minimized/maximized
  • There is explicit map scale control including undo
  • Layer autoscaling allows customization of the scale at which layers are visible
  • An interactive map overview window provides perspective as you work and the ability to zoom anywhere in the study region


  • Extensive layer style control includes font/style/opacity settings for points/lines/areas/labels/legends/drawings point and area styles can use most image formats and their resolution can be controlled via scaling
  • Thematic visualizations include color, pattern/icon, dot-density, chart, scaled-symbol, and 3D prism themes
  • A drawing toolbox is provided, the drawing items are customizable, and there is a selection of north-oriented arrows
  • Each map has an editable legend that automatically lists displayed features and has a live scale bar
  • Stand-alone charting capabilities include pie, bar, line, area, scatter, radar, histogram, box plot, and function charts
  • Advanced text label placement and management tools include live label manipulation en-masse or individually, automated positioning, callouts/rotation, font control, multi-line, framing, hiding, styling, prioritizing, stretching, spacing, autoscaling, and additional text manipulation settings
  • Maps and graphics can be copy/pasted or saved as pictures/bitmaps (with optional quality/resolution settings) for insertion into MS Office and other external applications
  • Printing to any printer/paper size is supported, with a wide variety of spatial print options including using fixed scale, with actual point sizes, and as pre-rendered images
  • Report/layout creation can utilize settings for snap grids, rulers, paper size/orientation, dimensions, margins, alignment, print options, automated district printing, and a variety of other graphics software oriented options
  • Map interaction can be recorded to video
  • Layer style/label/autoscale override is provided through the Feature Display tool
  • Cartographic coloring uses Brelaz's Dsatur algorithm to assign colors that ensure that no two adjacent regions have the same color


  • The tabular and geographic find tool can identify locations anywhere on earth
  • Robust and flexible pin-mapping tools support geocoding by address, postal code, city/town, join, coordinate, longitude/latitude, by any populated place in the world (village, town, city), and also manually
  • Custom geocodable indexes can be created to pin-map based on external datasets
  • Geotagged images from smart phones, tablets, or GPS-enabled devices can be mapped

GIS Mapping Tools and Geographic Analysis

Geographic analysis tools are the most valuable component of GIS software because they let you analyze the geographic components of your data. Below are some of the geographic analysis tools that are standard in Maptitude:

Districts/Territories can be created using map-based filters or via tabular groupings

Circular buffers/bands for analyzing proximity

A facility location tool identifies the best location for one or more facilities from a set of candidate sites

Geographic overlay/aggregation is supported and allows attribute assignment between layers based on percentage overlap for estimating demographics of territories, buffers, areas of influence, and more

Kernel-based density grids can be created using the quartic, triangular, uniform, or count methods, and allow "hot-spot" mapping

Weighted center calculations allow the identification of centers of "gravity" among points

The shortest path calculations allow for minimizing the cost of the path as an ordered/unordered route with options to produce directions and to return to the origin

Drive time/distance bands allow you to visualize the extent to which locations can be accessed within a certain drive time or distance

Drive time partitions allow regions across a line layer to be defined based on network cost

A clustering tool groups points or areas into compact clusters, while placing optional constraints on the clusters such as maximum size or a balanced total field, such as Sales or Population

A balancing tool automatically creates territories that are balanced by a specific demographic

Routing Deliveries & Pickups

Routing tools optimize routes for several vehicles needing to reach many destinations for deliveries and pickups in fixed time windows

Length/area measurement tools allow map-based calculations

Desire lines (also known as spider diagrams) allow the visualization of flows

Surface analysis tools include spot height data querying, surface profiling, viewsheds, contouring, 3D terrain visualization, DEM/TIN creation, and the calculation of terrain shortest paths

Data classification methods include: quantiles, equal weight, equal interval, standard deviation, nested means, arithmetic or geometric progression, Fisher-Jenks/optimal breaks, categories, and manual classification (by range, counts, or percentages)

Areas-of-Influence (also known as Thiessen Polygons or Voronoi Diagrams) are a powerful GIS tool that divide the study area using a triangulated irregular network (TIN)

GPS support includes the ability to read/animate/import GPS data, overlay tracks with aerial photos and topographic or vector maps, track real time GPS locations, create vector line/point layers from GPS playback files, and import/export formats such as GPX (the GPS Exchange Format)

Filter features based on geographic location, proximity to other features, by radius, by pointing, by polygon, or based on a value or condition.

Compute summary statistics (sum, min, max, mean, standard deviation), compute spatial autocorrelation, and create box plots, histograms, and radar charts.

Map server products such as Maptitude for the Web and Cloud and SaaS location-based applications allow you to share your geographic data as device independent and mobile-friendly interactive maps. You can also add mapping functions to your web site or web-based solutions, such as providing the public with access to assessor parcel maps and valuation data.

Market share analysis tools calculate your market share for an area by examining how attractive your stores are compared to all competing stores.


  • Image layer and aerial photo tools include registration, a manager/librarian, contrast control, smoothing (from 2x2 to 10x10) and interpolation (nearest neighbor, bilinear, high quality bilinear, bicubic, high quality bicubic)
  • The image servers supported are Google Earth and OGC Web Map Services (WMS)


  • The Maptitude GIS program has a powerful proprietary relational database
  • Support is provided for over 50 file types and more than 100 GIS and CAD formats, some natively including Excel, MS Access, ODBC, dBase, CSV, ASCII, ArcGIS platform formats (Esri Shapefile and Personal Geodatabase), MapInfo TAB, Oracle Spatial, and SQL Server Spatial
  • Support is provided for exporting to many formats including Excel, dBase, CSV, ASCII, Lotus, Google KML, ArcGIS platform formats (Esri Shapefile and ArcMap Document), MapInfo MIF, Oracle Spatial, SQL Server Spatial and AutoCAD DXF
  • Table tools include the ability to transpose, group/aggregate, identify duplicates, calculate statistics, convert longitude/latitude to XY coordinates, print mailing labels, copy/paste values, and perform undo/redo of edits
  • Regression and binary logit models can be estimated on any map layer or table
  • Table field tools include the ability to hide, show, filter, lock, format, multi-field sort, create live expression/formula fields, and perform multi-cell fills
  • Database modify tools include the ability to add/delete records/fields, delete filtered records, set aggregation rules, apply look-up table coding, and define field header balloon pop-up text
  • Database joins can be aggregate/non-aggregate and as one-to-one, one-to-many, or many-to-one joins
  • Multiple filters per layer or database can be created using SQL type queries, spatial queries (coincident, adjacent, within, and many more), and data classification methods
  • Topological/non-topological spatial databases can be created for points, lines, areas, or grids
  • Topological/non-topological layer (line/point/area) editing tools include the ability to use digitizers, create one-way streets, copy and paste lines, merge/split features/attributes, add/delete/move features, line/area conversion, point-to-line conversion, merging layers, clipping/masking geography by region/area, and undo/redo of edits
  • There is comprehensive projection, datum, and coordinate system support both natively and via import/export, and this operates in conjunction with tools such as vector rubbersheeting and on-the-fly raster layer reprojection
  • Any record can be linked to multiple files including photos, documents, web pages, and slide-shows

Development Platform

  • The Geographic Information System Developer&rsquos Kit (GISDK&trade) has 850+ Caliper Script functions that can be called to create add-ins, build custom applications, and to access Maptitude from .NET or as a COM Object


Maptitude supports the latest Windows operating systems, file types, and common design elements. Maptitude runs as a 64-bit application on 64-bit Windows. Advantages of a 64-bit Maptitude include:

  • Save to much higher resolution images
  • Use more memory than the previous 4GB 32-bit limit
  • Open/import files via 64-bit Microsoft Office (e.g. Excel and Access).

Minimum Requirements

  • Versions: Install on a local Windows device such as a PC or Surface Pro Or install on a Citrix or Terminal Services server or on a Windows device when accessing the software via Remote Desktop Protocol (RDP) or Remote Desktop Services (RDS).
  • Desktop or laptop computer running 64-bit Windows 10, 8.1, or 8
  • Internet connection for download
  • Hardware: 4GB of RAM (8GB of RAM provides optimal performance for users with very large data files.) 10 GB of storage space for data. More space will be required to save the maps and files created.

Mapitude costs US$695 for a 10-year license. US$395 annually for optional upgrades.

Earth Survey Plugin: NGS Benchmarks, PLSS Data, USGS Quad Data And More

A while back, I posted about a free web app from Metzger and Willard that shows National Geodetic Survey control points (benchmarks) near a specific area, and lets you view data for those landmarks. I’ve just noticed that they’ve created a newer web app called the Earth Survey Plugin, running in a Google Earth browser plugin that not only has the same capability, but also adds a bunch of additional features:

  • An NGS Survey Marker capability that works very similarly to the previous app, but now offers the ability to export the data into a static KML file
  • A PLSS point geocoder function that either gives you the section data for the point in the middle of the display:

… or lets you enter the PLSS parameters, and find the center point associate with them:

These can also be saved as a KML file.

  • USGS topo quad index orange dots for 1:24K, purple for 1:100K, cyan for 1:250K. Clicking on a dot brings up a pop-up balloon with the name of a quad, and a direct link to the GeoPDF for that quad at the USGS store. Note that GeoPDF quads are not currently available for quads in US National Forests, and that at this time, some states (e.g. AZ, CA) don’t have full topographic information on their GeoPDF quads.

Free Open GeoData Server Package (With Geocoding)

Via geothought comes word of the latest project from the developer of OpenHeatMap, Pete Warden. The Data Science Toolkit wraps up a number of open-source data tools into a combined server/data package that you can install as a VMware image or Amazon EC2 package (downloads/instructions included). You can also set it up as a stand-alone Linux-based server, or install it on a hosting service, with instructions available at the project’s github depository. Geo-related services include:

  • Geocoding: US address to latitude/longitude)
  • Coordinates to political areas: Enter coordinates, and get country/state/region/neighborhood data. For example, for (37.769456,-122.429128), you get:

(United States, usa, country) (California, us06, state) (San Francisco, 06_075, county) (San Francisco, 06_67000, city) (Eighth district, CA, 06_08, constituency) (Castro-Upper Market, Castro-Upper Market|San Francisco|CA, neighborhood)

  • Geodict: “pulls country, city and region names from unstructured English text, and returns their coordinates.” This one’s not working fully yet sometimes gives results, other times nothing, even on the same query.
  • IP Address to Coordinates: Translates IPv4 numeric address to coordinates. Not always the coordinates directly associated with the website. For example, this site is based out of Arizona, but the server address for the hosting company is in Chicago, and used to be in Utah.

Also includes a built-in REST/JSON-based API for web services, so you can invoke it from other websites. Big advantage of this approach is that you can set up your own server for these data queries, free of the daily limits other similar services apply. You can test out the current services on the website.

Here’s a talk on this topic by Pete Warden from this year’s GigaOm Structure Big Data 2011 conference:

Convert An Excel Address Spreadsheet Into A KML File (And Then Into A Geocoded CSV Text File) With KMLGeocode And KMLReport

KMLGeocode (available here under the Google Geocoder listing) takes an address file in Excel (or XML) format, and creates a Google Earth KML file that plots geocodable addresses in the correct position. Load an address XLS file into the program (like this sample data also available on the download page):

You have to specify the column names that contain the key address fields required for geocoding, as well as the output KML filename. Once done, create the KML output file and open it in Google Earth. Addresses that could be geocoded will be plotted with orange pushpins:

Clicking on pushpin will bring up all the data fields for a record in the spreadsheet, not just the specified ones. Addresses that couldn’t be geocoded are given yellow pushpin designations, and will either show up plotted in a general location, or not plotted at all in Google Earth (though they will be listed in the Place pane under the KML file listing:

To embed the actual geographic coordinates for each of these addresses, right-click on the KML file listing (people.kml in the above example), and save it as another KML file with a different name. You can now open this different KML file in the KML Geocode Report program:

Specify the name of a text output file this output will be a spreadsheet-readable CSV file that contains the original spreadsheet data with the longitude and latitude of geocodable addresses appended at the end as X and Y coordinates:

The “UnMatched” file is supposed to contain the non-geocodable addresses in KML format (at least, according to the PDF manual for these programs), but it didn’t show up for the sample data when I tried it. When you “Process” the files, in addition to the output file above, you’ll get a pop-up telling you the overall geocoding success percentage:

Note: When installing both programs, the installation directory is listed simply as “C:Program Files” however, unless you specify the new name, it is installed in the directory “C:Program FilesBRalston”, and “BRalston” is the folder in the Start Menu where you’ll find the program shortcut icons.

Georeferencing A General Textual Location With BioGeomancer

In the good old days, before 1994 or so, when commercial handheld GPS units first came onto the market, locations were often described in general textual terms, like “28 miles NNW of Gila Bend”, or “5 kilometers east of Mount Whitney”. BioGeoMancer Classic and BioGeomancer Workbench can parse these kind of textual descriptions, and convert them to a set of geographic coordinates.

The older Classic version has a text-only interface with limited options:

The “Map” option in Classic doesn’t seem to work, but the XML option does. Since the Classic version is no longer under development, it’s likely to stay in this format

The newer BioGeomancer Workbench version, still under development, has a Google Maps based interface. Enter a locality like “5 kilometers east of Mount Whitney”, and get a list of localities with their locations plotted in Google Maps:

In this case, I was looking for Mount Whitney in CA, but it came up with an additional one in NY. By using “5 kilometers east of Mount Whitney, CA” as the location reference, the NY locality would be dropped:

The more general geographic info you can add, the better you will be able to narrow down the possibilities. It looks like you need commas to delimit geographic data, since “5 kilometers east of Mount Whitney CA” won’t return any results.

Zooming in on the northern localities shows them plotted, along with the location uncertainty as a darker circle:

Clicking on a placemark brings up options to change the uncertainty radius, delete the placemark, delete all the other placemarks, or zoom in:

The only way to save the data now is to copy it from BioGeomancer and paste it into a different application. The help page indicates that in the future, you’ll have the option to save the data in spreadsheet format, and also do batch text georeferencing.

Digipoint, Export Of Google Maps Point Coordinates, Upgraded To Version 3

I’ve posted before about Digipoint (version 1 and version 2), a web app that lets you select points in a Google Maps interface, then export their coordinates in a variety of formats. Version 3 of Digipoint is now out, with some modest improvements:

  • A new interface, a bit easier to use, and which works better in browsers where the default font size has been modified
  • Fly-to: Specify an address, country, or location, and the map will automatically go there. There are also a limited number of pre-specified country/region links, where clicking on the link takes you to the area automatically
  • In previous versions, you had to copy/paste text for a particular export format like CSV or KML you can now download the file automatically
  • For exported shapefiles, a corresponding prj file is also created to specify the coordinate system (your choice of geographic or UTM WGS84)
  • Help section added

Still supports the same export formats as before: CSV, TXT, TAB, BLN (Surfer), GPX, KML, DXF and shapefile. Versions one and two are still available if you want them, but there’s no good reason to use them anymore.

Online Geocoding, Address Verification And Shortest Path Utilities From the USC GIS Research Laboratory

The USC GIS Research Laboratory offers a number of online geographic applications and Web APIs. You have to register for the services, and you’ll get 5000 use credits. After those are used up, the services are free for non-profit and non-commercial enterprises, as long as you cite/reference their use somewhere. For commercial use, if you post an attribution to the service on your website, and also allow them to use your name/logo on their website, you can also use it for free if not, you can also buy processing credits from them. See this page on usage costs for more info.

Tiny Geocoder

Tiny Geocoder is a small, simple web geocoder type in an address or geographic location, and get back the approximate latitude/longitude for that location, and a Google Map view with that location plotted:

If you have a Google Map API key (free), you can generate code to create a static link to this map (static meaning just the image itself, not scrollable or zoomable).

And for web gearheads, there’s a simple and free API available for geocoding and reverse geocoding. Here’s an example of geocoding for Provo, Utah, and reverse geocoding for 37,-110.

GIS-Like Functionality In Google Maps With ZeeMaps

The classic functionality for Google Maps is the computerized equivalent of “sticking a pin in a map”, albeit a very fancy pin with the ability to hold and display additional information. ZeeMaps takes that simple Google Maps functionality and moves it towards something a lot closer to a Geographic Information System. With ZeeMaps you can:

  • Create standard maps, housing maps (specialized real estate data attributes), or IP maps (data markers based on location of IP address)
  • Import and export data in CSV format.
  • Import a list of addresses and have them automatically geocoded and plotted. Or, import data with latitude/longitude coordinates.
  • Define attribute fields for your data, then filter your data based on those attributes.
  • Annotate the map with text (separate from the data markers).
  • Display data in map form, list form, or both.
  • Select data points based on distance from a specific point (spatial selection).
  • Publish maps on the Web, either in read-only format, or allowing others to add and modify points. You can also select subsets of data that is displayed, while hiding other datasets.
  • Associate and upload pictures and audio files with data markers.
  • “Print” the map in PDF format.

The service is free, and can be used without registration (though registration makes tracking and managing multiple maps easier). The interface is intuitive, and there’s a decent help section. Although some operations take a few more steps to accomplish than I would like, overall there’s nothing major to complain about it’s a great Google Maps service, especially at the price.

What is GIS Software?

GIS software analyses and interprets geographical data to solve problems related to popular trends and patterns. It also builds relevant relationships based on different geographical factors. GIS software for MAC and windows, both are available. You don’t have to worry about how to use GIS software as it is very easy to use. The most popular GIS software are available here.

In short, GIS software can store and visualise geographic information in a map. It collects geographical data from maps to assess real-world problems.

From storing new locations to predicting climate changes, GIS software helps you connect data with geography and vice-versa. Viewing and interpreting raw data like latitude and longitude coordinates can be difficult if done with an excel sheet. But with GIS software, you can visualise it in the form of informative pictorial representations. It also displays different kinds of data on one map, facilitating deep analysis.

Most-Searched Types of GIS Software

There are different types of Geographic Information System available for retrieving, storing and analysing spatial/geographic data. People often search for commercial GIS software or free GIS software for students. You can use these types of GIS software for commercial and educational purposes to develop maps and such graphic representations to assess geographic data.

Desktop GIS

Desktop GIS software is used for creating, visualising and analysing GIS data. The software manages this through such technical tools as interactive street displays, spreadsheets, databases and digital atlases. The information is provided in the form of thematic maps and complex report forms.

Web GIS application is a kind of distributed information system comprised of a server (GIS server) and a client (desktop/mobile application and web browser). This platform uses web technology for communicating between a server and a client. Users can access the information through the URL that helps end users find information.

Server GIS is most primarily used for sharing geospatial data. The platform, designed for interoperability, is used for publishing data from any major spatial data source using open standards. The software has other features enabled such as WMS (Web Map Service), WFS (Web Feature Service), WCS (Web Coverage Service), WMTS (Web Map Tile Service), etc.

Specialized GIS

Specialised GIS software performs specific functions for specific industries. For instance,undertaking analytical functionality in order to identify risks and help organisations solve these. It is also used for doing performance monitoring tasks for fire and rescue services. The platform isused as a versatile planning constraints tool.

Image Classification

Image classification software is used for transforming pictures of the earth into more meaningful map data, such as land use classes, types, etc. This classification of software is based on spectral information mechanism so that images could be converted into more informative text for the ease of understanding.

Light Detection and Ranging or LIDAR is based on remote sensing technology for measuring the features of the earth’s surface and creating Digital Elevation Model (DEM). For the purpose, it uses digital laser beams to hit the targeted point and record immediately the energy that gets reflected back. LIDAR instruments are typically comprised of laser, scanner and a specialised GPS receiver.

  • Seven-week modular course beginning week 10 of Spring Semester, 2010.
  • Class will meet Tuesdays and Thursdays from 2:30 PM to 3:45 PM.
  • Location for all class meetings is Room 1249 of Engineering Hall (ENGR)
  • First meeting is 2:30 PM Tuesday March 16, 2010.
  • Field exercise I is from 1:00 to 5:00 PM Saturday April 10th, 2010
  • Field exercise II is from 1:00 to 5:00 PM Saturday May 1st, 2010
  • Student presentations of projects are tentatively scheduled for 6:00 PM - 9:00 PM Tuesday May 11th, 2010.
  • Office Hours: Tuesdays 4:00 to 5:00 PM in Room 1249 of Engineering Hall

First Class positioning
How does GPS work? How well does it work?
Geometry of the Ellipsoid Geodetic Reference System Geoid, Ellipsoid and Datum World Geodetic System 1984 Changing Datum
Preparing for a field survey
Field Exercise 1: Point Positioning with a single receiver
Introduction to Matlab: functions, scripts, plots, etc.
Review of Linear Algebra I: Vectors Lengths and Dot Products Planes
Review of Linear Algebra II: Matrices and Linear Equations Heights by least squares weighted least squares
Choosing a surveying strategy: the tradeoff between cost and accuracy. Expectations for student projects.
Receiver position from Code Observations
Precise point positioning for stationary receiver.
Field Exercise 2: Relative Positioning with three receivers
Precise point positioning for moving receiver
Relative positioning from phase observations for stationary receiver.
Rapid Static Positioning
Review Q & A.
Student presentations of surveying project

Geographic data

The geographic data that describes our world allows for city planning, flood prediction and relief, emergency service routing, environmental assessments, wind pattern monitoring and many other applications.

Geographic data is processed with Geographic information system (GIS) software which can, as one aspect of its functioning, produce maps.

In the United States, geographic data collected by central government is made available free of copyright for no more than the cost of distribution. The United States Census Bureau's TIGER Mapsurfer provides a web service and also offers data free for download. TIGER allows you to build a geocoding facility with which to spatially locate addresses. Given the ability to geocode street addresses and other features, one can create a lot of interesting spatial analysis, location-based service, political campaigning apps and localised search services.

In the EU there is a European Union directive (INSPIRE directive) to establish shared standards between the different countries, accompanied by web viewing of rendered map data, and an as yet unspecified license framework for geographic data.

Geographic information system software and accessories

GIS maps in Mississippi and other areas ravaged by hurricanes Katrina and Rita have aided in planning and recovery efforts. Source: ESRI

GIS aids in hurricane relief

The American Red Cross is turning to GIS technology to aid in relief efforts following hurricanes Katrina and Rita. Computer mapping, spatial analysis, and GIS Web services have helped the agency manage and distribute food, clothing, and housing. In addition, workers have used the technology to set up shelters, manage staff housing, and provide meals.

“The types of work we do using GIS would have been very slow-moving without the technology,” said Greg Tune, lead program manager for disaster management and GIS with the Red Cross.

ESRI provided onsite staff and resources to build upon an existing GIS system. Workers employed GIS maps for preplanning and response personnel, equipment, and supplies were strategically placed and planned prior to landfall. Before and after the event, staff generated thousands of maps, used throughout the organization.

Examples of Our Reports

Areas of Data Concentration

Geocoding software allows you to see your customers/clients on a map to easily locate areas of concentration

Median Income by US Regions

Median Incomes can vary widely depending upon what region of the country you live in. Some of the discrepancy is based upon local industry specializations (mining vs. Silicon Valley) other factors may include cost of living differentials, ages of the population, etc.

Comparison Charts

Sometimes two pictures are worth a thousand words – using our data makes it easy to visually show the difference between two situations.

Home Owners by Units in Structure
Renters by Units in Structure

Our Census based data allows you to easily see geographical differences

Sometimes you want all the data spelled out in a chart – sometimes mapping the data is easier – you can do both, easily.

Median Income for the Counties in California

Visual Cues

Our Site Report shows you the 3 radii rings that you selected on the map. So not only do you get the data but you get the visual cues to make sense of the data.

Call GeoLytics for pricing on your own specific research and marketing needs

at 1-800-577-6717, or email us at [email protected]

GeoLytics is an industry leader, providing demographic data, census demographics, market research data, and geocoding for social researchers and business marketing since 1996. Our easy-to-use software comes with built-in mapping capabilities that create thematic maps for instant spatial display of your demographic information. Business and marketing personnel use GeoLytics data for target marketing, customer profiling, and business site selection. More than 4,000 libraries, universities, and government agencies trust GeoLytics for our population estimates, population projections, and GIS data.

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